Produce financial and market intelligence by querying data repositories and generating periodic reports. Devise methods for identifying data patterns and trends in available information sources.

Also Known As: Business Intelligence Analyst; Business Intelligence Manager; Commercial Intelligence Manager; Competitive Intelligence Analyst; Consultant, Strategic Business and Technology Intelligence; Director of Enterprise Strategy; Director of Market Intelligence; Director, Global Intelligence; Intelligence Analyst; Manager, Market Intelligence

Daily Tasks / Routine Activities

Business Intelligence Analysts execute the duties below as part of their work
1. Analyze competitive market strategies through analysis of related product, market, or share trends.
2. Synthesize current business intelligence or trend data to support recommendations for action.
3. Communicate with customers, competitors, suppliers, professional organizations, or others to stay abreast of industry or business trends.
4. Manage timely flow of business intelligence information to users.
5. Collect business intelligence data from available industry reports, public information, field reports, or purchased sources.
6. Identify and analyze industry or geographic trends with business strategy implications.
7. Analyze technology trends to identify markets for future product development or to improve sales of existing products.
8. Generate standard or custom reports summarizing business, financial, or economic data for review by executives, managers, clients, and other stakeholders.
9. Identify or monitor current and potential customers, using business intelligence tools.
10. Disseminate information regarding tools, reports, or metadata enhancements.

Key Knowledge Areas

Business Intelligence Analysts must be Knowledgable in the areas listed below if they are to thrive at their places of work

English Language — Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
Sales and Marketing — Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
Administration and Management — Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
Mathematics — Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.
Computers and Electronics — Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
Economics and Accounting — Knowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data.
Communications and Media — Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

Top Skills

Below are some very crucial skills that one should possess if they are to thrive at their work as Business Intelligence Analysts
Critical Thinking — Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems
Active Listening — Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
Reading Comprehension — Understanding written sentences and paragraphs in work related documents.
Active Learning — Understanding the implications of new information for both current and future problem-solving and decision-making.
Speaking — Talking to others to convey information effectively.
Judgment and Decision Making — Considering the relative costs and benefits of potential actions to choose the most appropriate one.
Systems Analysis — Determining how a system should work and how changes in conditions, operations, and the environment will affect outcomes.
Time Management — Managing one's own time and the time of others.
Writing — Communicating effectively in writing as appropriate for the needs of the audience.
Complex Problem Solving — Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.